A Message to Our Customers
Thank you for being a part of the Active Deo journey.When we temporarily paused operations earlier this year, our intention was to reopen in November. However, during this period, exciting opportunities arose regarding our intellectual property and core operational assets, leading us to permanently close Active Deo.As part of this transition, our product formulations have been acquired by another natural deodorant brand. While we can't share specific details just yet, you might see our formulas back on shelves under a new name in the future!We extend our sincere gratitude to all of our customers, stockists, and community partners who supported us along the way.
Will Active Deo be available elsewhere?
Currently, no. Active Deo products are completely sold out online. Your favourite stockist may still have limited stock on their shelves.However, because our product formulations have been transferred to another natural deodorant brand, the formula you love may become available under a new brand name in the future.
Operational Data Licensing
Active Deo was a natural deodorant brand sold online and through more than 120 retail stockists in Australia from 2022 to 2026. Its anonymised operating records are now available to license as a training and evaluation dataset for LLMs.All files have been anonymised. Customer data is excluded, and identifying information for stockists and contractors has been removed.The dataset contains 10,000+ working files created in the day-to-day running of the business.Coverage
Structured and unstructured data including Excel, CSV, Word, PDF, email threads, JSON, XML and database exports.Regulatory compliance:
Assessments against Australian regulatory frameworks (AICIS, SUSMP, TGA, labelling), plus compliance files for Chile and pre-filing EU documentation.Product development:
R&D methodology, testing protocols, market-fit analysis and the development pipeline.Market and strategy:
Market sizing, competitor analysis, positioning, pricing and business planning.Supply chain:
Sourcing, supplier specifications and negotiations, import and freight, landed costs and demand planning.Manufacturing:
In-house and contract production records, including scale-up, batch records, QC, SOPs and supplier audits.Sales and distribution:
Wholesale pricing, stockist management, inventory, fulfilment and logistics across 30k+ online orders and 120+ stockists.Organisation:
Briefs, scopes of work, correspondence and deliverables from two employees and a network of specialist contractors.A detailed file index is available on request.
Dataset licensing: expression of interest
This form is for organisations interested in licensing the Active Deo operational dataset. This form is not monitored for customer or stockist enquiries.